Cooking Times

Thank you Chris Kimball, regarding cooking times:

But it was Chris Kimball, editor of Cook’s Illustrated, who cut to the heart of it. “Utter bullshit,” he said when I asked what he thought of cooking times. Kimball is no slacker; CI, as its devoted readers know, has a well-earned reputation for accuracy. They’ll bake a chocolate torte 500 times before publishing the results. Yet Kimball doesn’t include start-to-finish times in his recipes; he rejects outright the notion that they can be measured with precision. “Thirty-minute recipes are never 30 minutes,” he says. “It’s marketing.”